UX Shiraz
An identity experienced across an entire design event.
Visual identity · Event applications
An event for people who notice the details.
The visual identity needed to connect the first announcement with the experience at the conference. I designed it to work across both communication and the event itself.
The conference poster — introducing the visual language.
Bringing the identity into the experience.
I worked directly with the gamification team, event management and marketing to shape how the design would support the event.
Participant cards, game graphics and banners brought the same visual language into the spaces and activities people took part in.
Participant cards — a shared identity across individual details.
One identity, different applications.
Social media templates and speaker trophies had very different formats and purposes. Each needed to feel connected to the event while working in its own context.
Social media — keeping the communication recognisable.
Speaker trophies — translating the identity into a physical object.